Monday, January 17, 2011

Explanations...


Post number one is a fear message with four components that the person needs to hear in order to believe the message. The components include a real risk for negative events in their life. it is likely that this negative event will happen if they do not adopt a new behavior. It is likely the negative event won't happen if you adopt the new behavior. The specific steps to follow to do the behavior are posted.

Post number two contains a direct and clear appeal using a distracting, yet intriging photo. The image contains nudity, beach, women, dogs, and sunshine. Random, yet appropreate and eye catching. A clear message is written above the image.

Post number three is a conversation -like series of posts using statistics to answer a doubtful audience member. Basically, it is an effort to dazzle them with science.

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